Partner With India's Growing Project-Loan Platform
Project Funding India works at a Pan-India level. We welcome CAs, loan consultants, agents and ex-bankers to join and grow with us.
What Is A DSA Partner?
A Direct Selling Agent (DSA) introduces funding requirements from their own clientele to a lending or advisory partner, and earns on every case that reaches disbursement. You keep the client relationship; we do the structuring, lender placement and paperwork. It is the simplest way to monetise business you are already seeing, without building a lending desk of your own.
Attractive Payouts
Competitive commission structure on every case successfully disbursed.
Full Product Suite
Offer your clients all 11 products — from project loans to private equity.
Trust & Transparency
Ethical business practices with clear, timely case updates.
Join The Project Funding India Family
Project Funding India believes in trust, unity and business ethics. We assure you the best results for your clients' needs — tell us your client's requirement and we'll help you provide the best solution.
- Open to Chartered Accountants, loan consultants, agents and ex-bankers
- Pan-India case support with a dedicated relationship manager
- Real-time case tracking and prompt disbursement updates
- No cost to register — start referring cases immediately
- Access to the full 11-product suite for a single client relationship
- Structuring help from MBAs, CAs, CFAs and ex-bankers on complex cases
How Does A DSA Partnership Work?
Register as a partner
Complete the registration form below. There is no joining fee.
Refer your client
Share the requirement — amount, purpose and business profile. We take it from there.
We structure and place the case
Our team matches the case to the right bank, NBFC or investor and drives the sanction process.
Track it to disbursement
You receive case-status updates through to disbursement, and your payout follows on successful completion.
Who Can Register
- Indian citizen, 18 years or older
- A finance-related professional background — Chartered Accountant, loan consultant, DSA, agent, ex-banker or similar
- An existing clientele of businesses, SMEs, corporates, developers or HNIs
- A valid PAN and Aadhaar, and an active bank account for payouts
Documents Required To Onboard
- PAN Card and Aadhaar Card
- Recent passport-size photograph
- Cancelled cheque or bank passbook first page for payouts
- GST registration certificate, if you are GST-registered
- Firm or company registration proof, if you are registering as an entity
Your Role As A Partner
- Introduce genuine funding requirements from your own clientele
- Share complete and accurate client information and documents
- Keep your client informed alongside our relationship manager
- Represent Project Funding India honestly — never promise a sanction, a rate or a timeline on our behalf
- Maintain the confidentiality of every client document you handle
Why Work As A DSA With Us
- Earn on business you are already sourcing, without carrying the underwriting work
- Widen what you can offer one client — 11 products instead of one
- No infrastructure, licence or lender empanelment to maintain yourself
- Case-level support from a team that has arranged funding since 2009
Why Borrowers Prefer A DSA-Routed Application
Your client gets a better process, not just a middleman — and that is why the referral works for everyone involved.
Register Once, Refer Unlimited Clients
Registration is free and takes a minute. Our partnerships team will call you to complete onboarding and share the commission structure.
Already a partner? Sign in to the partner portal to track the status of every case you've referred.
DSA / Agent Registration
Register once — refer unlimited clients across all our products.